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Documentation from a session during the Bootcamp Sarana AI X Lab KCKS Teknologi Informasi ITS, discussing the application of artificial intelligence technology across various industry sectors.
Surabaya, IT Journalistic — The revolution of artificial intelligence (AI) technology is increasingly impacting various business sectors in Indonesia, rapidly changing how industries operate. In a detailed discussion at the KCKS AI X Lab collaboration bootcamp (12/4/2024), two AI practitioners, Kevin and Aktsa, shared their insights on the significant impact of AI on the business world, as well as the role of the younger generation, particularly students, in navigating this transformation.
According to Kevin, one of the most crucial aspects of the AI revolution is its ability to automate repetitive tasks that once took days to complete. “Now, tasks that used to take 3-4 days, even a week, can be completed in just one day thanks to AI. However, this also raises concerns among workers in repetitive jobs. Therefore, it is important for them to develop critical thinking and creativity skills,” Kevin explained. Aktsa also agreed that AI speeds up the decision-making process and experimentation in business. “In any business, decisions are the most fundamental unit, and to make good decisions, we need data. AI makes the process of experimenting and iterating decisions much faster,” explained Aktsa, adding that this enables more streamlined and consolidated organizational structures.
The main challenge facing the younger generation, especially students, is the tendency to rely too heavily on AI. Kevin explained, “Many students think AI can solve all their problems instantly. In reality, this can backfire because we risk losing the ability to think critically and solve problems independently. AI should be seen as a tool to assist, not replace, our critical thinking.” Aktsa added that AI adoption among Indonesian students is still very low. “Many feel using AI is cheating or unethical, when in fact, AI is just a tool that can help us. Just like when Google Search and Microsoft Excel were once seen as replacements for human tasks,” he said. According to him, to maximize AI’s potential, students need to be more aware that AI is a legitimate tool to use, not something to be feared.
Kevin provided insight into the cultural differences in the adoption of AI in Indonesia compared to other countries. “The awareness to create technologies like AI in Indonesia is still very limited. Many business sectors in Indonesia still rely on conventional methods, both in business and technology. This hinders the overall adoption of AI,” he explained. He revealed that although some sectors, such as marketing and productivity, have started adopting AI, the majority of companies in Indonesia are still not ready to fully transition to this technology due to inadequate infrastructure and human resources. Aktsa added, “For a company to leverage AI, the first thing to consider is whether the company has already embraced digitalization. Many companies are still using conventional methods, like Excel, and have not integrated with digital systems. This presents an opportunity to educate them on how AI can be a very useful tool.”
Kevin revealed that the sectors quickest to adapt to AI are those focused on productivity and marketing. “In 2023, AI was already able to generate images that were hard to distinguish from human-made work. Additionally, the military sector has also started adopting AI for robot armies. However, the sector that needs more attention is education, especially in maintaining the quality of education in the face of AI, which can provide answers with high accuracy,” he explained. Aktsa highlighted sectors that should be quicker to adapt to AI, such as the public sector, finance, and healthcare. “The healthcare industry in Indonesia, for example, faces a shortage of medical staff and limited hospital capacity. AI can enhance operational efficiency in this sector, provide better access to financial products in the banking sector, and assist in financial inclusion for those without a credit history,” he added.
Although AI offers many benefits, challenges in its implementation remain significant, especially related to expensive infrastructure and data privacy issues. Kevin explained, “AI requires robust and expensive infrastructure, such as servers with high-capacity GPUs. The costs are substantial, and the purchasing power of the Indonesian population is not balanced with these expenses.” Meanwhile, Aktsa added that companies are still concerned about data privacy issues. “Many companies oppose using the cloud because they fear their data will be handled by cloud providers like Google. Critical sectors such as banking and healthcare have very complex privacy requirements,” he said. Both agreed that the solution to these challenges is more in-depth education about the benefits and risks of AI, as well as how to address infrastructure and data privacy issues.
Overall, despite the many challenges Indonesia faces in fully adopting AI, there is optimism that with education and infrastructure improvements, AI can become a valuable tool for advancing various sectors, from healthcare to finance. The younger generation, particularly students, is expected to better understand and utilize AI as a tool to enhance creativity and efficiency in the business world.
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