{"id":97220,"date":"2024-12-03T17:00:24","date_gmt":"2024-12-03T10:00:24","guid":{"rendered":"https:\/\/www.its.ac.id\/news\/?p=97220"},"modified":"2025-03-19T20:08:41","modified_gmt":"2025-03-19T13:08:41","slug":"tingkatkan-visibilitas-digital-its-adakan-pelatihan-website","status":"publish","type":"post","link":"https:\/\/www.its.ac.id\/news\/tingkatkan-visibilitas-digital-its-adakan-pelatihan-website\/","title":{"rendered":"Tingkatkan Visibilitas Digital, ITS Adakan Pelatihan Website"},"content":{"rendered":"
\"sesi
(dari kiri) Kepala Unit Komunikasi Publik (UKP) Dr Rahmatsyam Lakoro SSn MT, Sekretaris ITS Dr Ir Umi Laili Yuhana SKom MSc, dan praktisi SEO Hilfan Soeltansyah saat memulai sesi tanya jawab<\/figcaption><\/figure>\n

Kampus ITS, ITS News \u2013 <\/b>Saat ini <\/span>website<\/span><\/i> menjadi media penting dalam menyebarkan informasi kepada masyarakat luas. Untuk meningkatkan efektivitas penyebaran informasi tersebut, Institut Teknologi Sepuluh Nopember (ITS)<\/a> mengadakan <\/span>pelatihan optimalisasi <\/span>website<\/span><\/i> bagi sivitas akademika sejak Sabtu (30\/11).<\/span><\/p><\/blockquote>\n

Ketua pelaksana pelatihan Nisfu Asrul Sani SKom MSc menjelaskan, pelatihan ini menitikberatkan pada pengelolaan <\/span>website<\/span><\/i> yang sesuai dengan standar kualitas serta praktik <\/span>Search Engine Optimization<\/span><\/i> (SEO). “Dengan pendekatan ini, kami berharap informasi dari ITS dapat lebih mudah diakses dan memberikan manfaat yang luas bagi masyarakat,” ujarnya.<\/span><\/p>\n

Pria yang kerap disapa Soni itu mengungkap, materi yang diberikan mencakup pengelolaan, monitoring, dan keamanan <\/span>website<\/span><\/i> hingga optimasi SEO. Dirinya menambahkan, teknik mengunggah konten yang sesuai SEO hingga strategi untuk meningkatkan visibilitas di mesin pencari juga diajarkan dalam pelatihan ini. “Mereka dilatih untuk lebih terampil dalam mengelola <\/span>website<\/span><\/i> sekaligus memastikan konten bersaing di mesin pencari,” ujarnya.<\/span><\/p>\n

\"Ketua
Ketua pelaksana pelatihan website<\/em> Nisfu Asrul Sani SKom MSc saat memaparkan materi mengenai optimalisasi SEO<\/figcaption><\/figure>\n

Dengan dipaparkannya hal-hal tersebut, setiap direktorat, fakultas, departemen, hingga unit yang ada di ITS dapat memiliki <\/span>website<\/span><\/i> yang tidak hanya informatif, tetapi juga mampu bersaing di dunia digital dengan visibilitas yang tinggi. Dengan begitu, kualitas yang disediakan dalam <\/span>website <\/span><\/i>masing-masing unit dapat terstandarisasi.<\/span><\/p>\n

Berkaitan dengan visibilitas <\/span>website<\/span><\/i>, peserta juga diberikan wawasan tentang cara memanfaatkan faktor-faktor SEO seperti penggunaan <\/span>alt text<\/span><\/i> pada gambar dan teknik lainnya yang sering terlupakan. Sejalan dengan itu, Dosen Departemen Sistem Informasi ITS<\/a> tersebut turut memberikan materi mengenai bagaimana membuat sebuah konten dengan baik. “Pasalnya, penataan, substansi, serta fungsionalitas suatu web harus berjalan beriringan,” tambahnya.<\/span><\/p>\n

\"Para
Para peserta pelatihan website<\/em> dari berbagai direktorat, fakultas, departemen, dan unit di ITS saat mendengarkan penyampaian materi<\/figcaption><\/figure>\n

Selain meningkatkan pemahaman tentang pengelolaan <\/span>website<\/span><\/i> dan kualitas konten, lokakarya ini juga mendukung upaya ITS untuk menaikkan peringkat universitas di platform global seperti Webometrics<\/a>. Kegiatan ini menjadi langkah konkret ITS dalam memperkuat kehadirannya di ranah pemanfaatan teknologi informasi.<\/span><\/p>\n

Pelatihan ini dihadiri oleh 60 peserta yang mayoritas merupakan admin <\/span>website<\/span><\/i> dari berbagai fakultas hingga unit yang ada di ITS. Penyampaian materi yang terbagi dalam dua hari itu dibawakan oleh tim dari Direktorat Pengembangan Teknologi dan Sistem Informasi (DPTSI)<\/a>, Unit Komunikasi Publik (UKP), serta praktisi SEO eksternal ITS.<\/span><\/p>\n

Setelah diadakannya pelatihan ini, Soni berharap peningkatan visibilitas ITS di dunia digital tak hanya dapat ditinjau dari platform kampus yang terpusat saja, tetapi juga dari masing-masing website milik setiap unit di ITS. \u201cKami berharap visibilitas ITS di mata internet dan dunia menjadi lebih baik, termasuk mampu menaikkan ranking ITS di Webometrics,\u201d tutupnya optimistis. <\/span>(*)<\/b><\/p>\n

 <\/p>\n

Reporter: Muhammad Rizky Putra Wahyuana<\/strong>
\nRedaktur: Fathia Rahmanisa<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Kampus ITS, ITS News \u2013 Saat ini website menjadi media penting dalam menyebarkan informasi kepada masyarakat luas. Untuk meningkatkan efektivitas penyebaran informasi tersebut, Institut Teknologi Sepuluh Nopember (ITS) mengadakan pelatihan optimalisasi website bagi sivitas akademika sejak Sabtu (30\/11). Ketua pelaksana pelatihan Nisfu Asrul Sani SKom MSc menjelaskan, pelatihan ini menitikberatkan pada pengelolaan website yang sesuai […]<\/p>\n","protected":false},"author":415,"featured_media":97221,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,3755,3689,26,3669],"tags":[1482,3235],"class_list":["post-97220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-berita-utama","category-industry","category-innovation-infrastructure","category-kampus-kita","category-quality-education","tag-fia","tag-iky"],"yoast_head":"\nTingkatkan Visibilitas Digital, ITS Adakan Pelatihan Website - ITS News<\/title>\n<meta name=\"description\" content=\"ITS mengadakan pelatihan optimalisasi website bagi sivitas akademika agar dapat memaksimalkan peluang yang tersedia.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.its.ac.id\/news\/tingkatkan-visibilitas-digital-its-adakan-pelatihan-website\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tingkatkan Visibilitas Digital, ITS Adakan Pelatihan Website - 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