{"id":91200,"date":"2023-08-28T02:00:04","date_gmt":"2023-08-27T19:00:04","guid":{"rendered":"https:\/\/www.its.ac.id\/news\/?p=91200"},"modified":"2024-06-09T02:18:11","modified_gmt":"2024-06-08T19:18:11","slug":"kkn-its-encourages-storytelling-based-tourism-in-lombok","status":"publish","type":"post","link":"https:\/\/www.its.ac.id\/news\/en\/kkn-its-encourages-storytelling-based-tourism-in-lombok\/","title":{"rendered":"KKN ITS Encourages Storytelling-Based Tourism in Lombok"},"content":{"rendered":"<figure id=\"attachment_82845\" aria-describedby=\"caption-attachment-82845\" style=\"width: 1137px\" class=\"wp-caption alignnone\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-82845\" src=\"https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/KKN-AJ1.png\" alt=\"\" width=\"1137\" height=\"759\" srcset=\"https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/KKN-AJ1.png 1137w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/KKN-AJ1-300x200.png 300w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/KKN-AJ1-1024x684.png 1024w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/KKN-AJ1-768x513.png 768w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/KKN-AJ1-355x237.png 355w\" sizes=\"(max-width: 1137px) 100vw, 1137px\" \/><figcaption id=\"caption-attachment-82845\" class=\"wp-caption-text\">Tourism expert from Australia&#8217;s Griffith University, Prof Noel Scott, shares strategies to maximise the storytelling approach in attracting tourists.<\/figcaption><\/figure>\n<blockquote>\n<p style=\"text-align: justify\"><b>ITS Campus, ITS News \u2013 <\/b>The natural beauty of Lombok Island is an undeniable attraction. Improving its tourism sector, the <a href=\"https:\/\/www.its.ac.id\/\">Institut Teknologi Sepuluh Nopember (ITS<\/a>) team invited the community to promote the beauty of their area through a storytelling approach.<span style=\"font-weight: 400\">\u00a0<\/span><\/p>\n<\/blockquote>\n<p style=\"text-align: justify\">The head of the KKN team, I Gusti Agung Jaya Hiswara, and his two teammates found that tourist destinations in Lombok tend to rely on their natural beauty. In fact, professor at <a href=\"https:\/\/www.griffith.edu.au\/\">Griffith University<\/a> Australia, Noel Scott said that tourists will have more interest in attractions that have storytelling.<\/p>\n<p style=\"text-align: justify\">According to Scott, tourists will be more enthusiastic about attractions that involve them in every activity, not just as spectators. He continued, several countries have implemented a storytelling-based tourist attraction approach. \u2018By processing storytelling-based tourism with the right narrative, it can maximise the tourist experience,\u2019 he said.<\/p>\n<figure id=\"attachment_82846\" aria-describedby=\"caption-attachment-82846\" style=\"width: 1382px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-82846 size-full\" src=\"https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/KKN-AJ.png\" alt=\"\" width=\"1382\" height=\"767\" srcset=\"https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/KKN-AJ.png 1382w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/KKN-AJ-300x166.png 300w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/KKN-AJ-1024x568.png 1024w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/KKN-AJ-768x426.png 768w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/KKN-AJ-355x197.png 355w\" sizes=\"(max-width: 1382px) 100vw, 1382px\" \/><figcaption id=\"caption-attachment-82846\" class=\"wp-caption-text\">Participants during a storytelling workshop for tourists at <a href=\"https:\/\/www.stpmataram.ac.id\/?lang=en\">the Mataram College of Tourism (STP)<\/a><\/figcaption><\/figure>\n<p style=\"text-align: justify\">Agreeing with Scott, Dr Made Suyasa MHum, described if the cultural elements in Lombok have the potential to develop further. \u2018These elements include belief systems, community organisations, knowledge, language, arts, livelihoods, tools, and technology,\u2019 he said in a workshop by the KKN ITS team.<\/p>\n<figure id=\"attachment_82848\" aria-describedby=\"caption-attachment-82848\" style=\"width: 1600px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-82848 size-full\" src=\"https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/Berita-AJ-e1692699541141.jpg\" alt=\"\" width=\"1600\" height=\"904\" srcset=\"https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/Berita-AJ-e1692699541141.jpg 1600w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/Berita-AJ-e1692699541141-300x170.jpg 300w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/Berita-AJ-e1692699541141-1024x579.jpg 1024w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/Berita-AJ-e1692699541141-768x434.jpg 768w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/Berita-AJ-e1692699541141-1536x868.jpg 1536w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2023\/08\/Berita-AJ-e1692699541141-355x201.jpg 355w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><figcaption id=\"caption-attachment-82848\" class=\"wp-caption-text\">ITS KKN team with Griffith University Australia professor, Prof Noel Scott<\/figcaption><\/figure>\n<p style=\"text-align: justify\">Agung said that the 58 workshop participants from Sesaot, Selong Belanak, Meninting, Gegutu Reban, Sekarbela and Pringgasela villages immediately practised the material by drafting a story script. The script development consisted of making a script and storyboard. At the end of the event, participants were asked to present the scripts they had compiled. \u2018The results of their presentations were evaluated directly by Scott and several other tourism experts,\u2019 she explained. (*)<\/p>\n<p style=\"text-align: justify\"><b>Reporter: Thariq Agfi Hermawan<\/b><b><br \/>\n<\/b><b>Editor: Muhammad Faris Mahardika<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ITS Campus, ITS News \u2013 The natural beauty of Lombok Island is an undeniable attraction. Improving its tourism sector, the Institut Teknologi Sepuluh Nopember (ITS) team invited the community to promote the beauty of their area through a storytelling approach.\u00a0 The head of the KKN team, I Gusti Agung Jaya Hiswara, and his two teammates [&hellip;]<\/p>\n","protected":false},"author":172,"featured_media":82845,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_joinchat":[],"footnotes":""},"categories":[67],"tags":[],"class_list":["post-91200","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>KKN ITS Encourages Storytelling-Based Tourism in Lombok - ITS News<\/title>\n<meta name=\"description\" content=\"KKN ITS encourages tourism in Lombok in cooperation with tourism expert Professor Noel Scott from Griffith University, Australia\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.its.ac.id\/news\/en\/kkn-its-encourages-storytelling-based-tourism-in-lombok\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"KKN ITS Encourages Storytelling-Based Tourism in Lombok - 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