{"id":53400,"date":"2020-11-17T16:40:40","date_gmt":"2020-11-17T09:40:40","guid":{"rendered":"https:\/\/www.its.ac.id\/news\/?p=53400"},"modified":"2022-06-15T09:03:33","modified_gmt":"2022-06-15T02:03:33","slug":"mahasiswa-its-ciptakan-website-jual-beli-beras-daring","status":"publish","type":"post","link":"https:\/\/www.its.ac.id\/news\/mahasiswa-its-ciptakan-website-jual-beli-beras-daring\/","title":{"rendered":"Mahasiswa ITS Ciptakan Website Jual Beli Beras Daring"},"content":{"rendered":"
\"Salah
Salah satu tampilan dari website H-FARMS yang digagas Maria Ulfa Yanuar dan Lidwina Galuh Wandira<\/figcaption><\/figure>\n

Kampus ITS, ITS News – <\/strong>Di era digitalisasi saat ini beragam kegiatan termasuk berbelanja bisa dilakukan dari rumah, hanya bermodalkan gawai dan jaringan internet. Namun penyedia jasa belanja daring atau e-commerce<\/em> saat ini masih belum melirik komoditas hasil panen seperti beras. Melihat hal tersebut, dua mahasiswa Departemen Statistika Bisnis Institut Teknologi Sepuluh Nopember (ITS) ciptakan H-FARMS untuk membantu pemasaran beras berbasis website<\/em>.<\/p><\/blockquote>\n

Komoditas beras sangat dibutuhkan semua masyarakat Indonesia, sehingga memiliki peluang yang sangat besar untuk berkembang pesat jika dipasarkan secara daring. Melihat potensi penjualan komoditas hasil panen secara daring tersebut, Maria Ulfa Yanuar dan Lidwina Galuh Wandira menginovasi laman website bernama H-FARMS yang merupakan akronim dari Happy Shopping Shop.<\/p>\n

Dijelaskan oleh Maria, H-FARMS nerupakan sebuah inovasi platform database<\/em> dan jual beli hasil panen padi berbasis website<\/em> yang dirancang untuk mengeksplor kekayaan hasil panen padi di Indonesia. \u201cInovasi ini hadir untuk menjual produk hasil panen secara daring, dengan motivasi untuk meningkatkan kesejahteraan petani melalui jual beli yang efisien dan efektif di era pandemi Covid-19,\u201d paparnya.<\/p>\n

Dalam praktiknya saat ini, lanjut Maria, mayoritas petani masih belum bisa secara langsung memasarkan produknya kepada konsumen. Sebelum akhirnya menuju tangan pembeli, beras dari petani diteruskan ke tengkulak untuk didistribusikan ke penjual-penjual lain. Banyaknya pihak yang terlibat ini memang memudahkan petani, karena mereka tidak harus repot mendistribusikan berasnya. Namun, laba yang didapatkan petani semakin kecil karena komoditas harus dijual dengan harga rendah kepada tengkulak.<\/p>\n

Nilai tambah yang didapatkan oleh pembeli jika membeli produk dari H-FARMS dibandingkan dengan membeli di warung adalah kesegaran dari produknya yang terjamin. Selain itu dengan adanya wadah penjualan daring berupa H-FARMS ini, petani dapat langsung menjual produknya ke konsumen sehingga keuntungan yang didapatkan juga lebih tinggi. Dengan demikian, kesejahteraan petani pun diharapkan dapat meningkat.<\/p>\n

\"Maria
Maria Ulfa Yanuar dan Lidwina Galuh Wandira, mahasiswa Departemen Statistika Bisnis ITS peraih juara 2 LKTIN Pekan Raya Ekonomi di Universitas Jember<\/figcaption><\/figure>\n

Menurut Maria, tantangan dalam penerapan H-FARMS ini terdapat pada proses implementasi yang mengharuskan petani mengunggah data produk mereka pada sistem digital. \u201cTidak semua petani mengenal dan mampu mengoperasikan internet, sehingga perlu ada pihak-pihak yang membantu petani,\u201d terang mahasiswa Statistika Bisnis ITS angkatan 2019 ini.<\/p>\n

Guna membantu para petani memasarkan produknya, Maria menyebutkan bahwa Karang Taruna di tiap daerah bisa menjadi solusi yang tepat dalam membantu para petani. Karang Taruna yang notabene adalah anak muda, tentu sudah terbiasa dalam dunia digital sehingga dapat membantu proses manajemen produk dari petani ke sistem digital. Bahkan hal ini bisa menjadi lapangan pekerjaan baru yang dapat menyerap anak-anak muda yang belum mendapatkan pekerjaan.<\/p>\n

Maria mengungkapkan bahwa H-FARMS ini dapat menjadi solusi berbelanja secara daring yang mampu membantu perekonomian petani. Selain itu, H-FARMS juga cocok digunakan terutama di masa pandemi seperti saat ini, ketika semua orang dianjurkan untuk tidak pergi ke lokasi yang ramai seperti pasar.<\/p>\n

Dalam pendistribusian berasnya, menurut Maria, H-FARMS akan bermitra dengan ekspedisi dan ojek online dalam hal pengiriman. Sehingga pembeli tidak perlu repot keluar rumah di masa pandemi untuk membeli kebutuhannya.<\/p>\n

Inovasi dari Maria dan Galuh ini telah berhasil meraih juara kedua dalam ajang Lomba Karya Tulis Ilmiah Nasional (LKTIN) Pekan Raya Ekonomi di Universitas Jember, beberapa waktu lalu. Mereka berdua sangat antusias jika inovasinya ini bisa benar-benar diterapkan. \u201cHarapannya, H-FARMS dapat menambahkan jenis komoditas yang ditawarkan sehingga lebih banyak produk hasil panen yang dapat dibeli secara daring,\u201d tuturnya. (ram\/HUMAS ITS)<\/strong><\/p>\n

\"Tampilan
Tampilan layar H-FARMS pada menu checkout<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"

Kampus ITS, ITS News – Di era digitalisasi saat ini beragam kegiatan termasuk berbelanja bisa dilakukan dari rumah, hanya bermodalkan gawai dan jaringan internet. Namun penyedia jasa belanja daring atau e-commerce saat ini masih belum melirik komoditas hasil panen seperti beras. Melihat hal tersebut, dua mahasiswa Departemen Statistika Bisnis Institut Teknologi Sepuluh Nopember (ITS) ciptakan […]<\/p>\n","protected":false},"author":33,"featured_media":53392,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,26,60],"tags":[220,210],"class_list":["post-53400","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-berita-utama","category-kampus-kita","category-kkn-abmas","tag-humas","tag-ram"],"yoast_head":"\nMahasiswa ITS Ciptakan Website Jual Beli Beras Daring - ITS News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.its.ac.id\/news\/mahasiswa-its-ciptakan-website-jual-beli-beras-daring\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mahasiswa ITS Ciptakan Website Jual Beli Beras Daring - ITS News\" \/>\n<meta property=\"og:description\" content=\"Kampus ITS, ITS News – Di era digitalisasi saat ini beragam kegiatan termasuk berbelanja bisa dilakukan dari rumah, hanya bermodalkan gawai dan jaringan internet. 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