{"id":32214,"date":"2017-12-02T06:12:10","date_gmt":"2017-12-02T06:12:10","guid":{"rendered":"https:\/\/www.its.ac.id\/news\/?p=32214"},"modified":"2017-12-09T06:18:32","modified_gmt":"2017-12-09T06:18:32","slug":"big-data-teknologi-revolusi-bisnis","status":"publish","type":"post","link":"https:\/\/www.its.ac.id\/news\/big-data-teknologi-revolusi-bisnis\/","title":{"rendered":"Big Data, Teknologi Revolusi Bisnis"},"content":{"rendered":"<figure id=\"attachment_32215\" aria-describedby=\"caption-attachment-32215\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-large wp-image-32215\" src=\"https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2017\/12\/big-data-Penyerahan-souvenir-dari-perwakilan-panitia-kanan-kepada-Mochamad-Hariadi-MSc-PhD-kiri-1024x768.jpg\" alt=\"\" width=\"1024\" height=\"768\" srcset=\"https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2017\/12\/big-data-Penyerahan-souvenir-dari-perwakilan-panitia-kanan-kepada-Mochamad-Hariadi-MSc-PhD-kiri-1024x768.jpg 1024w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2017\/12\/big-data-Penyerahan-souvenir-dari-perwakilan-panitia-kanan-kepada-Mochamad-Hariadi-MSc-PhD-kiri-300x225.jpg 300w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2017\/12\/big-data-Penyerahan-souvenir-dari-perwakilan-panitia-kanan-kepada-Mochamad-Hariadi-MSc-PhD-kiri-768x576.jpg 768w, https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2017\/12\/big-data-Penyerahan-souvenir-dari-perwakilan-panitia-kanan-kepada-Mochamad-Hariadi-MSc-PhD-kiri-355x266.jpg 355w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-32215\" class=\"wp-caption-text\">Penyerahan souvenir dari perwakilan panitia (kanan) kepada Mochamad Hariadi MSc PhD (kiri)<\/figcaption><\/figure>\n<blockquote><p><strong>Kampus ITS, ITS Online &#8211;\u00a0<\/strong>Manajemen Bisnis ITS, ITS News &#8211; \u00a0Departemen Manajemen Bisnis Institut Teknologi Sepuluh Nopember (ITS) Surabaya kupas tuntas penggunaan Big Data dalam revolusi bisnis. Dalam kuliah tamu bertajuk Take Your Career Path to The Next Level with Big Data, Sabtu (2\/12), \u00a0Mochamad Hariadi MSc PhD, didapuk menjadi pembicara untuk mengenalkan Big Data dalam dunia bisnis.<\/p><\/blockquote>\n<p>Di era <em>internet of things<\/em> ini, proses unggah dan unduh di internet bisa dilakukan hampir setiap detik dan menghasilkan data yang sangat banyak jumlahnya. Data-data yang sangat banyak, bertambah dengan cepat, dan kompleks ini lah yang disebut sebagai Big Data.<\/p>\n<p>Big Data memiliki 3 komponen utama, yaitu <em>things with networked sensors, data stores, <\/em>dan <em>analytic engines<\/em>. \u201cSemua data yang ada di internet disimpan di <em>data stores, analytic engines<\/em> ini adalah otaknya, lalu data yang sudah diproses <em>analytic engines <\/em>itu tadi akan dikembalikan lagi ke <em>data stores <\/em>dan ke Cyber Physical System (CPS),\u201d terang Dosen Teknik Komputer itu.<\/p>\n<p>\u201cBig data bukan tentang seberapa besar volume data itu, tapi tentang data-data yang tidak terbatas,\u201d tambahnya. Lalu, Dosen kelahiran Surabaya itu melanjutkan dengan memaparkan deskripsi Big Data menurut International Business Machines Corporation (IBM) dan Hadoop.<\/p>\n<p><em>The Four V\u2019s of Big Data <\/em>adalah versi dari perusahaan ternama IBM (International Business Machines). 4V adalah volume, velocity (kecepatan data), variety (keanekaragaman data), dan veracity (ketepatan data). Sedangkan menurut Hadoop, Big Data dideskripsikan dengan <em>5 V\u2019s of Big Data<\/em> yang mencakup volume, velocity, variety, veracity, dan value. Value di sini adalah nilai dari data itu sendiri.<\/p>\n<p>Associate Professor itu berkata bahwa dengan menggunakan Big Data Analytic, perusahaan dapat membuat data menjadi suatu produk bisnis. Big Data mampu memberi pengetahuan akan data, bukan hanya melihat data saja.<\/p>\n<p>Ia menambahkan bahwa terdapat Big Data Business Models yang dipakai dalam bisnis yaitu akses<em>, <\/em>komoditas<em>, crossuse, <\/em>dan kombinasi. Kemudian, untuk mengukur Big Data Business Models tersebut (tingkatan suatu perusahaan atau organisasi dalam menyatukan Big Data dan mengembangkan analitik pada bisnisnya), terdapat Big Data Business Models Maturation Index yang meliputi <em>business monitoring, business insight, business optimizing, data monetization, <\/em>dan <em>business metamorphosis<\/em>.<\/p>\n<p>Dosen yang mendapat gelar PhD di Tohoku, Jepang, itu menjelaskan bahwa dalam dilemma inovasi, ada 2 macam inovasi yaitu <em>sustainable innovation <\/em>dan <em>disruptive innovation<\/em>. \u201cSaat ini yang sering digunakan dalam bisnis itu <em>sustainable innovation,<\/em> sedangkan penggunaan Big Data ini termasuk <em>disruptive innovation,<\/em>\u201d tuturnya.<\/p>\n<p>Di akhir kuliahnya, Hariadi memberi contoh bisnis yang memanfaatkan Big Data. Adalah Starbucks, Gojek, dan Netflix yang disebutkan olehnya. Promo-promo dalam bisnis seperti review sukarela dari konsumen sebagai upaya promosi dan meningkatkan pamornya, memberi diskon harga menyesuaikan dengan cuaca, dan rekomendasi produk sesuai selera konsumen, melibatkan Big Data dalam bisnis tersebut.<\/p>\n<p>Dengan adanya andil dari Big Data, perusahaan dapat menciptakan bisnis yang sangat menjanjikan tanpa perlu banyak survei dan kegiatan mendapatkan informasi lain karena Big Data mampu memberi wawasan atas data-data tersebut. \u201cNegara kita termasuk yang tidak <em>aware<\/em> dengan data, maka kita harus mulai sekarang menjadi <em>aware <\/em>akan hal itu,\u201d katanya. (AP11\/ven)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kampus ITS, ITS Online &#8211;\u00a0Manajemen Bisnis ITS, ITS News &#8211; \u00a0Departemen Manajemen Bisnis Institut Teknologi Sepuluh Nopember (ITS) Surabaya kupas tuntas penggunaan Big Data dalam revolusi bisnis. Dalam kuliah tamu bertajuk Take Your Career Path to The Next Level with Big Data, Sabtu (2\/12), \u00a0Mochamad Hariadi MSc PhD, didapuk menjadi pembicara untuk mengenalkan Big Data [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":32216,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14],"tags":[],"class_list":["post-32214","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-berita-utama"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Big Data, Teknologi Revolusi Bisnis - ITS News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.its.ac.id\/news\/big-data-teknologi-revolusi-bisnis\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Big Data, Teknologi Revolusi Bisnis - ITS News\" \/>\n<meta property=\"og:description\" content=\"Kampus ITS, ITS Online &#8211;\u00a0Manajemen Bisnis ITS, ITS News &#8211; \u00a0Departemen Manajemen Bisnis Institut Teknologi Sepuluh Nopember (ITS) Surabaya kupas tuntas penggunaan Big Data dalam revolusi bisnis. Dalam kuliah tamu bertajuk Take Your Career Path to The Next Level with Big Data, Sabtu (2\/12), \u00a0Mochamad Hariadi MSc PhD, didapuk menjadi pembicara untuk mengenalkan Big Data [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.its.ac.id\/news\/big-data-teknologi-revolusi-bisnis\/\" \/>\n<meta property=\"og:site_name\" content=\"ITS News\" \/>\n<meta property=\"article:published_time\" content=\"2017-12-02T06:12:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-12-09T06:18:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2017\/12\/Foto-bersama-Mochamad-Hariadi-MSc-PhD-dan-peserta-kuliah-tamu-Big-Data.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2196\" \/>\n\t<meta property=\"og:image:height\" content=\"982\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"gol\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"gol\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.its.ac.id\/news\/big-data-teknologi-revolusi-bisnis\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.its.ac.id\/news\/big-data-teknologi-revolusi-bisnis\/\"},\"author\":{\"name\":\"gol\",\"@id\":\"https:\/\/www.its.ac.id\/news\/#\/schema\/person\/19f564762aadaecba80ee5a52d99bab8\"},\"headline\":\"Big Data, Teknologi Revolusi Bisnis\",\"datePublished\":\"2017-12-02T06:12:10+00:00\",\"dateModified\":\"2017-12-09T06:18:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.its.ac.id\/news\/big-data-teknologi-revolusi-bisnis\/\"},\"wordCount\":506,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.its.ac.id\/news\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.its.ac.id\/news\/big-data-teknologi-revolusi-bisnis\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.its.ac.id\/news\/wp-content\/uploads\/sites\/2\/2017\/12\/Foto-bersama-Mochamad-Hariadi-MSc-PhD-dan-peserta-kuliah-tamu-Big-Data.jpg\",\"articleSection\":[\"Berita Utama\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.its.ac.id\/news\/big-data-teknologi-revolusi-bisnis\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.its.ac.id\/news\/big-data-teknologi-revolusi-bisnis\/\",\"url\":\"https:\/\/www.its.ac.id\/news\/big-data-teknologi-revolusi-bisnis\/\",\"name\":\"Big Data, Teknologi Revolusi Bisnis - 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