Published on
Saturday, 5 September 2026
Surabaya, ITS News — The Sepuluh Nopember Institute of Technology (ITS) continues to solidify its achievements in supporting the nation’s economic independence. This time, ITS demonstrated its success by being selected as the Entrepreneurial Marketing Campus for Impact 2026 at the Surabaya Marketing Week 2026 (SMW 2026) event held at the Ballroom of The Sheraton Hotel Surabaya on Thursday afternoon (September 3rd).
SMW 2026 is one of a series of events in the 2026 Indonesia Marketing Festival , organized by Markplus Corporation (MCorp) in seven major cities across Indonesia. With the theme ” Winning the Competition in the Age of AI ,” this annual event recognizes creativity, innovation, entrepreneurship, and leadership from universities to industry.
At the event, MCorp Founder & Chair Dr. (HC) Hermawan Kartajaya, MSc., opened his remarks by emphasizing the importance of being an entrepreneur who continuously innovates. He explained that an entrepreneur must have the courage to take opportunities and risks, and always be ready to work with anyone.
Meanwhile, ITS Vice Rector IV for Research, Innovation, Cooperation, and Alumni, Prof. Ir. Agus Muhamad Hatta, ST, MSi, PhD, welcomed the award as a proud achievement. He explained that the award was earned thanks to the Campus of Heroes’ unwavering research and innovation, which has made a real impact on society.
Furthermore, the ITS Professor of Engineering Physics added that entrepreneurship is a culture that can accelerate success. Therefore, ITS is increasingly encouraging its graduates to pursue economics and entrepreneurship. ” Entrepreneurship is a spirit, a culture, and a concrete action that has an impact,” he explained.
At the same event, ITS also strengthened its partnership with MCorp’s business unit, MarkPlus Institute. The collaboration with the Technomarketing Master’s program at the ITS Interdisciplinary School of Management and Technology (SIMT) was rebranded as Techno Entrepreneurial Marketing. Through this name change, both institutions are committed to strengthening the entrepreneurial ecosystem in Indonesia.
These awards and collaborations further strengthen ITS’s achievements in supporting the Sustainable Development Goals (SDGs). These include points 9 on Industry, Innovation, and Infrastructure and 17 on Partnerships to Achieve the Goals. “We hope that in the future, ITS can produce more entrepreneurs through various research and innovations,” Hatta concluded. (ITS Public Relations)
Reporter: Jecklin Chintya Galle Djami
